{"title":"The Butcher's Edit","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eA regular selection of standout cuts, handpicked by our butchers. Thanks to Ryan for this weeks edit.\u003c\/p\u003e","products":[{"product_id":"denver-steak","title":"Denver Steak","description":"\u003ch3\u003eDenver Steak\u003c\/h3\u003e\n\u003cp\u003eA seriously underrated cut, Denver steak comes from the chuck, an area more commonly associated with slow cooking, but when carefully butchered produces an \u003cstrong\u003eexceptionally good steak\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eNaturally tender, well marbled and with plenty of rich, beefy flavour, it’s brilliant cooked quickly over high heat. It also takes a marinade particularly well, making it a great choice for the BBQ.\u003c\/p\u003e\n\u003cp\u003eCook it whole, rest well and slice across the grain to serve.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWe’re offering the Denver as individual 500g steak cuts only, each one selected and prepared by our butcher, Ryan.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePlease note: the image shows individual steaks cut from the larger Denver muscle.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e____________________________\u003c\/p\u003e\n\u003cp class=\"description___FSX29\"\u003eThe farmers we select from keep rare breeds that are best suited to the land they are farming. These breeds are chosen for their hardiness meaning they can thrive on pasture and be outside in all but the very worst of weather.\u003c\/p\u003e\n\u003cp class=\"description___FSX29\"\u003eAll of our \u003cmeta charset=\"utf-8\"\u003e\u003ca href=\"https:\/\/ethicalbutcher.co.uk\/collections\/cow\"\u003ebeef\u003c\/a\u003e is slower grown to achieve a deeper richer flavour that is linked to the land and the variety of herbs, grasses and wildflowers that the animals eat. \u003c\/p\u003e\n\u003csection class=\"description___FSX29\"\u003e\u003c\/section\u003e","brand":"theethicalbutcher","offers":[{"title":"1 x Denver Steak (500g)","offer_id":39596200886356,"sku":"","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0264\/4076\/1428\/products\/Denver2.jpg?v=1645432767"},{"product_id":"picanha","title":"Picanha Steak","description":"\u003cp\u003eA Brazilian favourite, Picanha steaks are cut from the \u003cstrong\u003erump cap\u003c\/strong\u003e, prized for its rich flavour and distinctive layer of fat.\u003c\/p\u003e\n\u003cp\u003eTraditionally cooked over charcoal, it needs little more than salt. The fat renders as it cooks, naturally basting the beef and adding incredible flavour.\u003c\/p\u003e\n\u003cp\u003ePerfect for grilling or barbecuing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePlease note one of the image shows the whole Picanha cap from which the steaks are cut. Each individual steak weighs approximately 250g.\u003c\/strong\u003e\u003c\/p\u003e","brand":"The Ethical Butcher","offers":[{"title":"1 x Picanha Steak - 28 Dry Aged (250g)","offer_id":39886444822612,"sku":"","price":9.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0264\/4076\/1428\/files\/Screenshot2026-08-19at14.40.06.png?v=1787146861"},{"product_id":"beef-short-rib-copy","title":"Korean Style Beef Short Rib","description":"\u003cp\u003eCut across the bone into thin strips, Korean Style Short Ribs are made for \u003cstrong\u003efast cooking over high heat\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eRich, deeply flavoured beef with plenty of marbling, they’re brilliant on the barbecue or a smoking-hot grill. Marinate before cooking, then give them just a few minutes on each side for beautifully caramelised edges and juicy, tender meat.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBig flavour, quick cooking and a brilliant cut for the BBQ.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1kg pack | £22.50\/kg\u003c\/strong\u003e\u003c\/p\u003e","brand":"The Ethical Butcher","offers":[{"title":"1kg Pack","offer_id":56856823005570,"sku":null,"price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0264\/4076\/1428\/files\/Screenshot_2026-08-19_at_13.36.40.png?v=1787143066"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0264\/4076\/1428\/collections\/amy-vann-bNNjkJmHhq8-unsplash.jpg?v=1787142026","url":"https:\/\/ethicalbutcher.co.uk\/collections\/the-butchers-edit.oembed","provider":"The Ethical Butcher","version":"1.0","type":"link"}